With the title of the post, I risk being asked, “What?! Now even a simple eye cream needs a specific application technique?!!”
Yes, even an eye cream has correct application technique. Now, let’s rake brain for a short introspection. An average woman tries numerous brands and ranges of eye creams; if it doesn’t work, do we ever wonder whether it was at all applied correctly? Why some people get better results with same products? Is correct usage ever taken as a probable reason?…. To be honest, the answer would be “no” in most cases.
What you read below might change your understanding forever.
The Right Product
Determine your primary concern and choose your product accordingly. Dark circles, crow’s feet, or puffiness, there are specific ones for target issue.
For wrinkle prevention, reach for a cream with retinol, collagen or antioxidants. Be aware that retinol products are strictly for night use as retinol increases your skin’s sensitivity to UV radiation.
If tired and/or puffy eyes are your main concern, look for a gel formula or an applicator with a cooling roller ball and tightening ingredients like caffeine.
Looking to divert attention from fine lines? Try an eye cream with illuminating particles and vitamin K. Illuminating particles provide a cosmetic effect.
The Right Base
Apply eye cream on clean skin. Dirty, oily or skin with makeup is not ideal for applying eye cream. Wash or clean your face with a suitable product before applying eye cream.
The Right Order
For applying products on skin, the rule of thumb is apply your skincare from lightest product to heaviest, that way the heavier products can penetrate through the lighter ones to be properly absorbed. The aim is to get any skin care to absorb properly into the skin so it can work under the surface. Applying your eye cream at the wrong stage of your skincare routine can be unfavorable. So, going by the rule, if you’re eye cream is richer and denser than your moisturizer, apply after it. If it’s lighter than your serum, apply before.
The Right Way to take the Product:
Good if it’s a pump because it ensures the formula remains untouched by air or hand and hence remains effective for a long time. But in case the package is a jar, never ever dip your fingertip. No matter how clean it is, it might contaminate the cream. Use a spatula or a bud.
Tip: I transfer a little product (say to last me a fortnight) to a small sterile jar and refill once required. This way the product in the main jar is exposed to air less frequently. If you do it, make sure the refill jar is clean and sterilized.
The Right amount of product
A little is good, more is not better. If you cake on the product, it won’t make it more effective. It will, however, creep into your eyes and irritate them. Just dab a little on your ring finger, then dot it on your brow bone and about a half inch underneath your eye. That’s all! If you feel it hasn’t covered the whole of the desired area, take a little more. Don’t take a lot and pile the product on.
The Right finger:
The best way to put on an eye cream is to tap it in with your fourth finger. The muscles in this finger are generally weaker so they’re not likely to pull or rub on this delicate area. You want light pressure for application.
The Right Temperature:
This strictly depends on the consistency of the cream and target purpose. If your eye cream is gel in consistency and is targeted to de-puff or relieve fatigue, apply it cool. Putting your eye cream in the fridge is great way to de-puff eye swiftly. But if the cream is thick, creamy and heavily moisturizing or anti-aging, rubbing it mildly between your fingers with warm it and activate the ingredients.
The Right Area of Application:
The ‘eye area’ is the entire upper brow, outer crow’s-feet, and under the eye.
Start on the inner aspect of the brow and go around the entire eye area. All of the eye-cream enthusiasts I know. They all focus on undereye bags and darkness or crinkly creases. But If you don’t take a proper care of the brow area, it can get dry and loose and wrinkled. So if you want to keep everything firm and smooth give attention to the entire “eye area”.
The outer edge: It’s important not to neglect certain areas of the eye that are prone to aging. The corner of your eye extending out to your temple is where crow’s feet will occur. So use the eye cream all the way out to just before the hair line. Additionally, there’s no harm in extending a little below the lower lid to the top of your cheek as the skin is fragile there too.
One thing to be careful is to avoid applying your cream too close to your lash line. Dot it on your brow bone and about a half inch underneath your eye. The cream will slowly spread as your skin heats up and can seep into your eyes. You find is illustrated below.
The Right pressure:
You should be gentle. How gentle? Like you are handling a piece of 3000-year-old silk. Words like ‘tissue thin’, ‘delicate’ and ‘fragile’ goes well to describe the area.
The Right Motion:
Being gentle is of utmost importance. Soft massage and patting are both great. You can press the cream in, you can try light, sweeping strokes.
For extra de-puffing, gently press the eye cream around the entirety of the orbital eye bone. Don’t forget to gently press at the side temple, a pressure point.
DON’T pull at your skin. The skin under the eye is more delicate than the rest of the face. So if you’re really moving your skin around when you rub cream in, you’re probably doing it too hard.
The Right Direction of the Massage
Follow the illustration to massage in the right direction:
The Right time to absorb
Give your eye cream about a minute (or longer, if possible) to absorb before you put makeup on top of it. That way, your powder or concealer won’t cake up from the extra emollient in the eye cream.
What about you? Have you been doing this eye-cream thing right all along?